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Benefiting from Beauty

May 20, 2011

By Brianne Harrison Moore

Between the death of Bin Laden and the ongoing obsession with Pippa Middleton, Japan has somewhat fallen off the news radar in recent weeks. But things are still dire there, and there’s a lot of work that needs to be done to help the country come back from its devastating earthquake, tsunami, and nuclear disaster. You can help by donating directly, of course, and also by treating yourself to some of these beauty products, which are generating donations for Japan relief.

From now until June 30, emerginC will donate 20% of the proceeds from the sale of their red carpet primer to GlobalGiving, which supports organizations that are providing aid and relief to Japan, as well as the International Medical Corps and Save the Children. The primer contains plant-based hydrating and plumping ingredients that can reduce the appearance of fine lines and large pores. The vitamin C that features prominently in the primer fights free radicals and helps nourish and brighten skin. It can be purchased online at

LUSH, which feels very personally connected to the disaster considering it has 1600 staff members in Japan, has produced a handful of limited-edition products and will donate 100% of the proceeds to various Japanese charities. Their Rising Sun soap is made to resemble the Japanese flag and features a sweet cherry fragrance. Proceeds from the soap will be donated to Peace Boat, a Japan-based non-profit that’s been organizing volunteers, transporting aid, and providing hot meals to those affected by the disaster. LUSH has also launched three limited edition Charity Pots filled with rich lotion made with Fair Trade organic cocoa butter scented with ylang ylang and geranium. Proceeds from the Charity Pots will be donated to Rescue Stock Yard, a Japanese non-profit that provides long-term support for survivors; NGO Collaboration Centre for Hankin Quake Rehabilitation, which has been providing support to victims in the Miyagi Prefecture; and Animal Peace, a grassroots welfare group that’s been providing medical care, food, and blankets for displaced animals. The products are now available in stores and online at

While supplies last, Jan Marini Skin Research is offering its .23 size of Marini Lash at more than 50% off, with 100% of the proceeds being donated to the Red Cross relief efforts in Japan. Marini Lash conditions and enhances the appearance of eyelashes and brows using a peptide combination and natural ingredients like horse chestnut extract and cinnamon bark extract. A .23 oz tube lasts most users about 6 months. It’s available online at

Boscia is donating 10% of the sales of all its blotting linens (which come in such delicious scents as lavender, rose, and California orange) to the American Red Cross to support its efforts in Japan. The linens (which are made from 100% natural fibers) blot away excess oil without messing up your makeup—an excellent addition to your purse in the warm months! They’re available online at

Mirai Clinical, whose founder was born and raised in Japan, is donating 10% of all purchases made through the company’s website through December 31 to the American Red Cross. Visit to view their line.

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